Validated learning – Storytelling – Problem solving
4by6 approached me as an online printing company that like to improve their web-based interface design. They like a more visual, simple and responsive design that delivery easy learning and fast navigating their service, resulting in better business performance.
As a visual designer, I presented my concepts and wireframes with them, working closely with the developer by providing page mock ups and visual assets. As a result, I redesigned the web site by large scare image slide-shows to show case the stories of their product, instead of heavy text descriptions. I also minimized the navigation and shorten the purchase time for their service and gave the user much thrilling experience.
I design innovative online banners, ads, high quality visual assets for their web pages under their style guild. I update and maintain the design of their home page and customs success stories pages, collaborate closely with the developers to resolve problems.
Branding – you are who you present yourself
Even the best products won’t sell unless marketed effectively. This client makes the most delicious pastries. However, their online business is going down since their old website is no longer present the qualities of their product. They came to me for a solution with limited budget. After I studied their case, I provided the client 2 concepts that consistent with their brand but simply enlarge the image area with the clean square edges, shorten the text, resulted as a user friendly and modern look.
Website homepage concepts
One World Communications
International page redesign
Branding – new product development
I designed the logo, marketing materials, included business cards, postcards, news paper ads, banner ads, newsletters and website for this client. Help them successfully reached the high performance of their product.
Good design should be invisible
I am currently working on my own app to market my fine art and design, I like to let the image speaks it’s own and minimize the navigation. As a result, user can easily share and purchase my products.